There's a lot of competition out there for what you do.
In any pitch to win business there's only one winner and getting second place means failing.
The winner gets the job and the losers get an email saying the client has moved in a different direction. An email sent. Done.
There are so many things I wish to say when I fail to win the job...
But the best thing to say is simply, "Thanks for the consideration."
Photo credit: chrisinplymouth (CC BY-NC-SA 2.0)