Forbes Insights recently published results of a survey conducted with Google. The news for video makers is good. Over 80% of Executives surveyed said they are watching more video than they did a year ago.
The answers were most encouraging for video content creators.
Over 50% of the respondents said they took action after watching a business related video and 60% of the under forty crowd made a business related purchase after viewing on-line video content.
But here was the stunner, 30% of the under 40 crowd preferred video to text for "business information you need."
I see that number only getting bigger in the months and years ahead.
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Download the full survey here.