Sometimes there's just no way to get a video crew there.
Recently, I created (via Wheelhouse Communications) a series of video roll-ins for a Leadership Meeting where it was important to tell success stories from the field.
There was no time in the schedule or the budget to go to 8 locations as far flung as California (I work in New York City) to Sweden.
Instead, we decided to send out Flip cameras to point people in the field. Armed with a two page best practices hand out (which I will tailor into a free e-book), fearless would-be producers were instructed to do their best.
I was pleased that the Flip handled ambient light situations in stride. Not everyone followed my camera framing instructions and to try to stay away from blank walls, but overall I got the video I needed to proceed.
I wanted to juice up the video (this is a must if you're using Flip footage in a professional situation). In my pitch to the clients, I aimed to make a screen-cast with the Flip footage - but to heighten the reality of it. How? By adding moves, sound effects, and text.
I don't get to share many of my corporate pieces because they include proprietary information and the client owns them, but here the content is external friendly so this division decided to use the videos as a showcase.
How are you using a Flip in professional video?