One year of blogging. Here's what I learned so that you can repeat the good stuff and avoid the bad. As always, I hope this helps you in your social media career and add to the comments if I've sparked your imagination.
- Posting two to three times a week is about the minimum of posts if you want to gain some momentum.
- Posting once a week keeps you on a plateau.
- Finding, attracting and getting a dozen or so fellow bloggers hooked to your content is the best way to get the word out about your posts.
- No one person is going to make or break your blogging career. For the longest time, I thought if I could just get Chris Brogan to tweet out one of my posts, I'd be set! Well he did tweet one out (see here). Did it change my life? Nope. Did I get some good traffic that hour. Yep.
- Create valuable content and everything works out in the end. Some of my most successful posts have been How To's, Finding inspiration, and lists of stuff I like.
- Use Backtype to find what others are writing about on your same subjects. Then, write an insightful comment on those blogs that cover your particular niche. Add a link to your post if you think what you've written adds to the conversation. See what I did here. (hat tip to Khuram Malik on suggesting I use Backtype).
- Room for improvement: 1) Post at least twice a week. 2) Create content that leads the reader into wanting more (Problogger is a master at this). 3) Create more video pieces for the blog.
- Twitter is the best place to meet people who will sneeze out your content. But you knew that.
- Tweet out stuff that is in your niche. I'm not tweeting out sales at Zappos, or what I'm listening to on the radio, or the latest news about the Octomom. Stay focused on what makes you unique. It's actually a great way not to waste time.
- Tweetie is my iPhone twitter app of choice.
- Find like minded people through Twitter search. "Video" is one my Seesmic searches.
- I am always suspicious of people who have tweeted out say 135 tweets and have 12000 followers. I just don't follow these people. I don't want noise in my stream. That's not twitter. That's a spam machine.
- Things I could do better: 1) Weed out people in my list who are not relevant. 2) Be more of a champion of others - RT more. 3) Utilize Seesmic more often to follow people important to me.
On The Social Part
- Social media is really about being social. I'm amazed at the people I've met on-line who have been willing to create a relationship through sharing bits and bytes of data. Here's a list of great people that I've been fortunate enough to have shared and learned from this year:
@adamsinger, @dannybrown, @garynadeau, @ianaspin, @amandagbeals, @KhuramMalik, @heykeenan, @richardbouchez, @writingroads, @timjahn, @judithsthoughts, @jennom, @mikeconatay @brilliantvideo, @talmadge, @tracyoconnor, and @daisywhitney. Please follow them.
- For 2010: Make meaningful connections rather than getting more connections.
I'm interested in hearing how you make meaningful connections on the social web?